"How do you *know* that content rankings or ad placement fe…
"How do you *know* that content rankings or ad placement fees are NOT refunded with behind-the-scenes collusion?"
With Boost, you have self verifiable proof strings (Boost Headers!) that mathematically show the content was ranked honestly.
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Unless you convince miners to refund your placement fees...
Oh wait why would they do that it's just wasting energy
The miners burned the resources. Even if they refund to you.... you still know that the opportunity cost and risk was actually taken by someone.
Not true with other advertising or ranking solutions.